๐Ÿ“Š What is a Marketing Funnel? (Simple Guide to TOFU, MOFU & BOFU Explained)

Hey future marketers! 👋 Ever heard of the phrase “marketing funnel” but felt a little confused? Don’t worry — this is one of the most important (and easy to understand!) models in marketing. Whether you’re running a small business or working in digital marketing — understanding the marketing funnel will help you connect with customers…

Illustration showing marketing funnel stages TOFU, MOFU, and BOFU with icons for awareness, interest, intent, and purchase. A girl and boy point at the funnel, visually explaining the customer journey in digital marketing.