Celebrity Stampedes in India: What Went Wrong & How Can We Prevent the Next One?

Why are celebrity stampedes making headlines in India? In recent months, India has witnessed tragic crowd incidents at major celebrity-driven events—from a film premiere in Hyderabad to a cricket victory parade in Bengaluru. These events spiraled into chaos due to crowd surges, causing injuries and deaths. With celebrities like Allu Arjun and Virat Kohli involved,…

Chaotic crowd scene at a public event in India showing broken barricades and emergency responders during a stampede

Trending Now: Why World Environment Day 2025 Is the Talk of the Internet!

#BeatPlasticPollution is More Than a Hashtag—It’s a Movement Every year on June 5, the world comes together to celebrate World Environment Day. But 2025 hits differently. Hosted by the Republic of Korea, this year’s theme is a wake-up call: “Putting an End to Plastic Pollution.” From WhatsApp groups to international newsrooms—this is a trending topic…

A split-view illustration of a beach showing severe plastic pollution on the left and a clean, thriving environment on the right, with volunteers, including children and youth, participating in beach clean-up and waste segregation under a floating Earth—symbolizing global unity for World Environment Day 2025 and the fight against plastic pollution.

What Hailey Bieber’s Rhode x e.l.f. Deal Teaches Us About BOFU Marketing (Bottom of Funnel Masterclass)

When we talk about marketing funnels, it’s easy to get excited about the awareness stage (TOFU) or the consideration stage (MOFU). But if you need a quick refresher on the full funnel, check out our simple guide to TOFU, MOFU, and BOFU explained here. Now let’s deep dive into where the real conversions happen—BOFU—where leads…

Feature image showing BOFU marketing funnel with beauty brand elements, trust icons, and purchase decision visuals inspired by Rhode and e.l.f.

How will the IPL 2025 final between RCB and PBKS impact global viewership?

The IPL 2025 final between Royal Challengers Bengaluru (RCB) and Punjab Kings (PBKS) is poised to significantly impact global viewership, driven by several compelling factors: First-Time Champions: A Story Fans Can’t Resist Prime-Time Match, Global Timing Advantage Whether you’re watching on your smart TV, phone, or laptop, the final is just a click away. The…

RCB and PBKS players face off at Narendra Modi Stadium in IPL 2025 final, fans watching worldwide on digital devices.

What Is Operation Spider’s Web?

If you’ve been scrolling through social media lately, you might have come across this mysterious military term that’s been trending worldwide. This groundbreaking Ukrainian operation represents one of the most audacious drone attacks in modern military history, and understanding it helps us grasp how technology is reshaping warfare in the 21st century. What Exactly Was…

Digital illustration showing Operation Spider's Web concept with a global map overlaid by a spider web, connected tactical nodes, satellite imagery, and military silhouettes—representing modern warfare, surveillance, and strategic communication

Media Audiences and the Psychology Behind What We Watch: A Student-Friendly Guide

If you’ve ever wondered why we watch what we watch, or how media content shapes our thoughts, behaviors, and choices—welcome to the fascinating world of media audience studies. What Are Media Audiences? Media audiences are the people who consume media content—whether it’s a YouTube video, a newspaper article, an Instagram reel, or a Netflix series….

image illustrating different types of media audiences. Grid layout with diverse people interacting with various media: newspapers, television, radio, smartphones, laptops, and social media apps. Include visual elements like thought bubbles, heart/react icons, and algorithmic feeds, title text: Media Audiences and the Psychology Behind What We Watch

Google’s Gemini AI Strategy: The Future of Smart Integration

Google I/O 2025 marked a turning point in the tech landscape as the company revealed its most powerful and comprehensive AI integration strategy to date, led by its flagship model, Gemini. Unveiled across products like Google Search, Gmail, Android, Google Maps, and Workspace, Gemini represents Google’s bold vision for an AI-first ecosystem. From AI-powered search…

Illustration of Google Gemini AI integration across search, apps, devices, and cloud showing futuristic smart assistant technology and digital ecosystem

What is the Three-Language Policy Under NEP 2020?

The three-language policy in India’s National Education Policy (NEP) 2020 mandates that all students learn three languages during their school years, with at least two being native Indian languages. The policy is designed to promote multilingualism, national unity, and cognitive development, while respecting the country’s linguistic diversity. Tamil Nadu’s Opposition to the Three-Language Policy Tamil…

Illustration of three open books labeled Tamil, Hindi, and English against a chalkboard background, representing India's Three-Language Policy under NEP 2020, language issues, language debates in India.