Bridging the Knowledge Gap in Mass Communication & Journalism
Welcome to Viral and Beyond academy, a dedicated platform for students, professionals, and media enthusiasts seeking simple and structured knowledge in mass communication, journalism, corporate communications, and social media strategies.
Why This Blog Exists?
Despite the increasing relevance of mass communication and journalism, comprehensive learning materials and simplified explanations of key concepts remain hard to find. Whether you are an aspiring journalist, a media professional, or a researcher, understanding the fundamentals and evolving trends in this field can be challenging without the right resources. This blog is an effort to bridge that gap.
Our goal is simple:
✔ Make mass communication and journalism concepts accessible to learners at all levels.
✔ Simplify complex theories through easy-to-understand articles, and industry insights
✔ Create a supportive learning space for professionals navigating this dynamic industry.
Who Am I?
👋 Hi, I’m Samyuktha, the founder behind Viral and Beyond academy. I, hold a Master’s degree in Mass Communication & Journalism from Hyderabad Central University (UOH) and a Bachelor’s from EFLU. With over a decade of experience in Corporate Communications, I have worked across diverse topics specializing in media strategy, branding, crisis communication, and digital storytelling. I am also UGC-NET qualified, making me eligible to teach at the university level in this domain.
Through this blog, I aim to fill the void of structured learning resources in the field of communication, making high-quality insights and simplified knowledge accessible to students and professionals.
What You’ll Find Here
📌 Explainer Articles – Breaking down mass media theories, journalism ethics, and communication strategies in a simple format.
📌 Social Media Insights – Stay ahead of platform changes, updates, and content engagement strategies. Learning Resources – Access materials to expand your expertise in the field.
Join the Conversation
I believe that communication is at the heart of everything we do. Whether you are a student, a media professional, or an educator, this platform is designed to support you in your learning journey.
Let’s Learn & Grow Together! I invite you to explore the blog, engage with the content, and be part of a growing community of communicators.
Welcome to Viral and Beyond – where knowledge meets clarity in mass communication!